First Lite Prepares to Launch 2018 Collection

First Lite Aerowool 150 Ultralight Wick TopKetchum, ID First Lite, a brand synonymous with premium gear, design innovation and a commitment to conservation is ramping up to launch its new 2018 products.

The new line, as well as sold out favorites, will be available for pre-order at starting on Tuesday, March 27th, and First Lite will host a live Q&A event on Wednesday, March 28th at noon MDT to talk about its new wool program, revolutionary softshell, game-changing down jacket and much more.

Interested parties can register here,

The event, produced in conjunction with the renowned video streaming platform Brandlive, will feature numerous product giveaways in and amongst discussion and interaction with consumers. First Lite will be joined by a host of influential field testers during the event as well in what promises to be a lively and informative discussion.

About First Lite
Born in the Rockies, at First Lite our mission is to create simple, proven, versatile gear that provides comfort and performance in any situation, while working to promote the pursuit of ethical hunting and stewardship.

For more information visit

Media Contact:
Mike May, Sinclair Communications

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