Ram Trucks and Scoutlook Weather Partner

ScoutLook

SYRACUSE, NY ScoutLookWeather.com has announced that it has become the “official weather provider for the Ram Outdoorsman truck”. The 2012 Ram Truck “Tools for the Hunt” campaign will feature ScoutLook’s essential weather related information geared to helping Ram Outdoorsman owners have every possible edge for success, including the finest, most creative weather information available for hunters and fishermen.

“Scoutlook Weather is thrilled to partner with Ram Trucks because like the Outdoorsman, we tailored our entire weather offering to hunters, fishermen and outdoor enthusiasts,” said Cy Weichert, Co-Founder of ScoutLook Weather. “We are not just about weather; we are about fully integrating resources that outdoorsmen need into one intuitive place, in a way that helps people hunt & fish better. Our website, first of kind ScentCone & SetZone WindMaps and smartphone apps for iPhone and Android provide all you need to know before going afield. They really are tools for the hunt, just like the Outdoorsman truck.”It’s not only important to make sure the conditions are right when you partake in your hobbies, it is also important to have a consistent environment at home. Companies like Air Pro Heating in Fayetteville can provide your with machines that detect and alter the climate in your home, making for a very comfortable living space, which you’ll be grateful for if the weather takes a turn during your outdoor pursuits!

The 2012 Ram 1500 Outdoorsman is a 5,000 pound multi-tool that get hunters into the great outdoors with ease. And by adding things like carli suspension, you can take the level of ease to a whole new level. With ScoutLook on the Ram Truck team, hunters can prepare ahead of time by checking a wide variety of critical weather conditions using Tools for the Hunt provided by Scoutlook Weather on the Ram Truck website. This new partnership perfectly matches a weather service geared toward outdoor enthusiasts with a Ram truck capable of carrying them to their favorite hunting spot under many conditions.

Ram 1500 owner demographics illustrate a love for the outdoors: 30 percent hunt, 44 percent fish, 27 percent are boaters, 42 percent are campers, and in total 65% of truck owners are passionate about the outdoors. Owners of these trucks may benefit from using a tonneau cover for the bed of their truck in order to keep their cargo protected and secure, whether that’s their gear for the outdoors or their work tools for their business.

Ram Truck and Scoutlook Weather
The Ram Outdoorsman and Scoutlook Weather are digital campaign partners in a multifaceted program aimed at North America’s outdoor enthusiasts. “ScoutLook’s five categories of focus, Hunting, Fishing, Outdoor Adventure, Ski & Mountain and Golf, deliver reports and content customized to 17 specific outdoor activities” says Bill Little, Cofounder of ScoutLook, “From snowmobiling to spring fly-fishing, summer bass on into November deer hunting, we are committed to providing better than ZIP code level forecasts, and tools that take weather forecasting to a higher degree of connection with what our users desire for their specific activities. We think that fits perfectly with the Ram Outdoorsman brand.”

About Scoutlook Weather
ScoutLook Weather ScoutLook Weather is an innovative resource designed for people who need much more than just weather information to hunt, fish or begin their outdoor adventures. It’s truly a weather tool like you’ve never seen. To learn more about the extensive features of the ScoutLook Weather app, or to download to an Android or iPhone mobile device, visit
http://www.scoutlookweather.com/mobileApps.php.

About the Ram Truck Brand
The Ram Truck brand continues to establish its own identity and clearly define its customer base since its launch as a standalone vehicle brand. Creating a distinct brand for Ram trucks has
allowed the brand to concentrate on how core customers use their trucks and what new features they’d like to see. Whether focusing on a family that uses its half-ton truck day in and
day out, a hard-working Ram Heavy Duty owner or a business that depends on its commercial vehicles every day, Ram has the truck market covered.

The 2011 Ram 1500 was named a Consumers Digest Best Buy and Automobile Magazine All-Star. Ram 1500’s smooth-riding suspension and up to 20 EPA hwy mpg, with the available 390
horsepower HEMI V8 are just two of the reasons it beats the competition.

The Ram Truck brand has the most innovative lineup of full-size trucks on the market. Ram Truck has emerged as a full-size truck leader by investing substantially in new products, infusing
them with great looks, refined interiors, durable engines and features that further enhance their capabilities. Ram trucks now boast these segment exclusives:

Class exclusive1 5-link rear coil-spring suspension on Ram 1500 provides outstanding ride and handling
Available class exclusive1 RamBox Cargo Management System, lockable illuminated bedside storage
Class exclusive1 In-floor storage on all Ram Crew Cabs
The largest cab available in the market Ram HD Mega Cab
Ram is the only pickup manufacturer to achieve 20 MPG highway across it’s entire light duty engine lineup. (EPA estimated HWY MPG, 4×2 model comparison)
Standard, class exclusive six-speed manual transmission on all diesel models.

Truck customers, from half-ton to commercial, have a demanding range of needs and require their vehicles to provide high levels of capability. Ram trucks are designed to deliver a total
package.

That being said, when operating a fleet of commercial trucks, it is vital that these vehicles are serviced on a regular basis. On the whole, commercial trucks are incredibly resilient and reliable, however, there is no denying that carrying out maintenance regularly can prolong the life of a truck which is hugely beneficial to fleet operators. If you would like to learn more about the benefits of fleet servicing, you can view website articles from trucking experts that work in your area.

Ram, HEMI and Mega Cab are registered trademarks and Outdoorsman is a trademark of Chrysler Group LLC.

1. Based on 2011 Automotive News, Full-size truck segment.

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